Cracking the Codes

A couple weeks ago, a proposed "Food Blog Code of Ethics," followed shortly by some Reviewers' Guidelines from the same site, got quite a bit of play. Much of it is actually duplicative of what's in the Association of Food Journalists' Food Critic's Guidelines, though perhaps a "lite" version. Being a conscientious type, I spent a good bit of time thinking these things over. There are some good if not particularly revolutionary ideas in there - be accountable; be civil; reveal biases and comps; don't plagiarize; be fair to new restaurants. There are some others that may not work for every situation - don't post anonymously;^[1] try to visit more than once before posting;^[2] wait at least a month before reviewing a place.

Caught somewhat asleep at the switch, eGullet chimed in several days later with the assertion that they'd actually been hard at work on this for years, linking back to a thread from late 2007 which started with the prospect of a "list of guidelines" for posters, and quickly degenerated into a classic example of the meta-discussion to which the intertubes are prone, fading off into oblivion (with no guidelines) more than a year ago. The proposed eGullet code which emerged a week ago is not too dissimilar, though with more of a focus on site maintenance issues and less on aping the AFJ's guidelines. Meanwhile, the eGullet proposal prompted this rather pointed and ad hominem response from another website.

After much deliberation, I'm staying out of the fray. I operate by some simple rules:

• Be honest.
• Don't be a douche.

If that's a "code," then so be it.

^[1]This would appear to be a fairly loose rule, given this exception: "Even if we choose to write anonymously for our own personal or professional safety, we will not post anything that we wouldn’t feel comfortable putting our name on and owning up to." I'm good with that.

^[2]Again, this one seems to have been softened from the initial draft, now acknowledging "We realize that this is an ideal. Some people are writing about restaurants that they go to in their travels, and most of us don’t have the money to go to places more than once (and find it especially hard to cough up the extra dough if a place stinks the first time we go). If you only go to a restaurant once, just say so."

How to Win Friends and Influence People

While it's nice to hear that chef Jason Hall of Eos, the new Michael Psilakis / Donatella Arpaia venture in the Viceroy Hotel in Miami, is excited over some funky Sardinian goat cheese aged in a suckling goat's stomach that they're putting on the menu, locals may be less pleased to hear his thoughts on Miami:

I don’t really like Miami that much. It’s OK to visit for SOBE but I want to get back to New York.

Well, thanks for visiting anyway. Not exactly the kind of stuff that disabuses me of my perception on the influx of out-of-town chefs to Miami.

Bad Science or Bad Cooking?

Several days ago a rather snarky review, "When Bad Science Meets Good Food," of a Buenos Aires restaurant, La Vineria de Gualterio Bolivar, appeared on the Atlantic Food Channel website. La Vineria's chef, Alejandro Dijilio, is one of the ever-increasing number of chefs who have a stage at El Bulli on their resume and have gone out to colonize the world with their own versions of contemporary cooking (or, as it's more frequently, if inaccurately, called, "molecular gastronomy"). I've not been to the restaurant, so I can't say whether the food is good, bad or indifferent. But what I found objectionable was the tone of the review, which seemed to criticize not so much the food, or the execution, but rather the entire genre of "molecular gastronomy," as if it - and not bad cooking - were to blame for a dissatisfying meal.

Indeed, the review starts off:

Behold, the Molecular Gastronomist! Marvel as he whips, gels, foams, and deconstructs your food, much as he would his own hair. Admire his sullen expression as he leans over, tweezers in hand, to artfully apply grains of black pepper and dehydrated orange peel to your spoonful of Jellied Olive Oil and White Truffle Powder. And soldier on when you realize that all you are eating, really, is a slightly-gelatinous bit of olive oil, whose concentration mutes all the other flavors around it, and reminds you of forced dosages of cough medicine as a child.

After much more of the same snarkiness (in which the chef is dubbed "McG", the author claims that "every McG must have at least fourteen thousand courses on their menu," etc.), the author concludes with a question:

Why can't more chefs just serve food that is simply comforting, and comfortingly simple? Not all of you are meant to paint a canvas on the plate.

To which I responded with a question of my own:

Why is this about "molecular gastronomy" and not about bad cooking? There are plenty of lousy restaurants making "traditional" food, but the reaction when someone experiences one is not "Why aren't they using an immersion circulator and a pacojet?"

Bad execution is just that, and there is no culinary genre that is immune to it. The lesson, if there is one, is that a stage at El Bulli (or any other highly regarded restaurant) does not of itself make someone a great chef - a lesson I've seen demonstrated several times.

The author has now responded, and perhaps we're not so far off after all. He now says:

What concerns me is chefs diving into "molecular gastronomy" and ignoring what they do well. I have nothing against the movement. ... But there is a fad as well, a bandwagon of McGs, and it is unfortunate to see a good chef hop on it without seeming to realize where he's going.

No doubt, contemporary techniques and ingredients will not improve a chef that doesn't have solid fundamentals. In addition, a chef without a clear vision, and the talent to realize it, will rarely create a great meal regardless of the genre in which they choose to operate. But I think it's crucial to distinguish these individual failures from the genre itself. If I have a bad bowl of pasta, I don't castigate the entire body of Italian cuisine. And if I have a bad meal from someone working in the arena of "molecular gastronomy" - it's just bad cooking.